Duolingo crossed $1 billion in annual revenue for the first time in 2025, posting $1.037 billion — a 38.6% jump from $748 million in 2024. Daily active users grew 39.9% to 47.7 million, and paid subscribers reached 12.2 million by Q4 2025. This post covers the latest Duolingo user statistics and revenue figures through Q1 2026.
Duolingo User Statistics And Revenue 2026 — TL;DR
- FY2025 revenue reached $1.037 billion, up 38.6% year-on-year from $748 million.
- Q1 2026 revenue came in at $292.0 million, up 27% year-on-year.
- Daily active users hit 56.5 million in Q1 2026, a 21% increase.
- Paid subscribers climbed to 12.2 million by Q4 2025, growing 34% year-on-year.
- Market cap fell from a $21.7 billion peak in 2025 to $5.7 billion by April 2026.
Duolingo’s 2025 was defined by three numbers: a billion in revenue, 47.7 million daily users, and 12.2 million paying subscribers. Growth continued into Q1 2026, but full-year guidance of 15–18% marks a sharp slowdown from the 39% pace logged last year. The language learning platform now runs 260 courses across 41 languages, more than double its 2024 catalog.
Duolingo Revenue Statistics: Annual Growth and Q1 2026 Performance
Duolingo’s FY2025 revenue of $1.037 billion marks the first time the company has cleared the billion-dollar mark, based on Business of Apps data citing company filings. Q1 2026 revenue of $292.0 million and adjusted EBITDA margin of 28.6% both extended the 2025 trajectory. Subscription revenue accounts for roughly 83% of total revenue as of Q2 2025.
| Revenue Metric | Figure | Period |
|---|---|---|
| FY2025 revenue | $1.037 billion | Full-year 2025 |
| FY2025 revenue growth | +38.6% YoY from $748M | 2024→2025 |
| FY2025 adjusted EBITDA | Above $300 million | 2025 |
| Q4 2025 operating margin | 15.5% (from 6.8% in Q4 2024) | Q4 2025 |
| Q1 2026 revenue | $292.0M (+27% YoY) | Q1 2026 |
| Q1 2026 bookings | $308.5M (+14% YoY) | Q1 2026 |
| Q1 2026 gross margin | 73.0% (+190bps YoY) | Q1 2026 |
| Q1 2026 adjusted EBITDA | $83.4M — 28.6% margin | Q1 2026 |
| Q1 2026 net income | $43.5 million | Q1 2026 |
| Q1 2026 cash position | $1.1 billion, no debt | Q1 2026 |
| FY2026 revenue guidance | +15–18% growth | 2026 |
| FY2026 free cash flow guidance | Above $350 million | 2026 |
| Subscription share of revenue | ~83% (Q2 2025) | 2025 |
| Q2 2025 subscription revenue | $210.7M (+46% YoY) | Q2 2025 |
| $400M share repurchase | First buyback in company history | Q4 2025 |
Source: Business of Apps June 2026; Duolingo Q1 FY2026 Shareholder Letter; SQ Magazine May 2026; Investing.com May 2026; TIKR.com May 2026.
The 38.6% growth rate held across every quarter of 2025 before moderating to 27% in Q1 2026. Subscription revenue grew 45% in Q1 2025 while total revenue grew 38%, meaning subscriptions steadily pulled the revenue mix above 83%. Gross margin at 73% in Q1 2026 — with management citing lower per-unit AI costs — signals that the AI features driving user acquisition in 2024–2025 are now expanding margins rather than compressing them.
Duolingo User Statistics: Monthly Actives, Daily Actives, and Engagement
Duolingo reported 128.3 million monthly active users in 2025 and 47.7 million daily active users, per Business of Apps data. Q1 2026 daily active users reached 56.5 million, a 21% year-on-year increase. The DAU-to-MAU ratio in 2025 came out to 37.2%.
| User Engagement Metric | Figure | Period |
|---|---|---|
| Monthly active users (MAU) | 128.3 million | Full-year 2025 |
| Q4 2025 MAU | ~133 million | Q4 2025 |
| Q4 2025 MAU change | Declined ~2M QoQ from Q3 2025 | Q4 2025 |
| Daily active users (DAU) 2024 | 34.1 million | 2024 |
| Daily active users (DAU) 2025 | 47.7M (+39.9% YoY) | Full-year 2025 |
| DAU/MAU ratio 2025 | 37.2% | 2025 |
| DAU Q1 2026 | 56.5M (+21% YoY) | Q1 2026 |
| Implied Q1 2025 DAU | ~46.7 million | Q1 2025 |
| FY2026 DAU guidance | ~20% YoY growth | 2026 |
| Cumulative downloads 2024 | 960 million | 2024 |
| Cumulative downloads 2025 | 1.11 billion | 2025 |
| Download growth 2024→2025 | +15.6% | 2024→2025 |
Source: Business of Apps June 2026; Duolingo Q1 FY2026 Shareholder Letter (SEC); Duolingo Q1 FY2025 press release (SEC); SQ Magazine May 2026; TIKR.com May 2026.
DAU grew 39.9% in 2025 while MAU grew at a slower rate, meaning Duolingo’s 2024–2025 product changes drove existing users to open the app more days per week rather than only widening the top of the funnel. The 37.2% DAU/MAU ratio means more than one in three monthly users opens the app daily.
Q4 2025 MAU fell about 2 million quarter-on-quarter while subscribers and revenue continued rising. That is the clearest sign Duolingo is no longer optimizing purely for free-tier reach — it is trading some of that reach for higher-quality, paying engagement.
How Many People Pay for Duolingo?
Duolingo hit 12.2 million paid subscribers by Q4 2025, up 34% year-on-year, based on SQ Magazine reporting on the FY2025 earnings release. Paid subscribers grew from 8.0 million in 2024 to 12.2 million by Q4 2025 — a 52.5% increase over 12 months. Duolingo Max, the higher-priced AI tier, reached approximately 9% of the paying base by late 2025.
| Subscriber Metric | Figure | Period |
|---|---|---|
| Paid subscribers 2024 | 8.0 million | 2024 |
| Q1 2025 milestone | Crossed 10M paid subscribers for first time | Q1 2025 |
| Q3 2025 paid subscribers | 11.5M (+34% YoY) | Q3 2025 |
| Q4 2025 paid subscribers | 12.2M (+34% YoY) | Q4 2025 |
| Paid sub growth 2024→Q4 2025 | +52.5% | 2024→Q4 2025 |
| Q1 2026 paid sub growth | +21% YoY | Q1 2026 |
| Duolingo Max share (Q4 2024) | ~5% of paying base | Q4 2024 |
| Duolingo Max share (Q2 2025) | ~7% of paying base | Q2 2025 |
| Duolingo Max share (late 2025) | ~9% of paying base (~1.1M subs) | Late 2025 |
Source: Duolingo Q1 FY2025 press release (SEC); SQ Magazine May 2026 citing Duolingo Q3 2025 shareholder letter and FY2025 earnings; Duolingo Q1 FY2026 Shareholder Letter (SEC); Business of Apps June 2026.
Duolingo Max climbing from 5% of the paying base in Q4 2024 to 9% by late 2025 lifted per-subscriber revenue above the standard Super tier rate. That is why subscription revenue grew 45% in Q1 2025 while subscriber count grew at a slower pace. Around 1.1 million of the 12.2 million paying users were on Max by late 2025.
Duolingo User Statistics By Language and Course Catalog
Duolingo offered 260 courses across 41 languages in 2025, more than double its 121-course catalog from 2024, based on Business of Apps data citing company filings and TechCrunch. English is the most-registered language on the platform with 48.6 million users, followed by Spanish at 16.7 million. The most popular single course is English for Spanish speakers.
| Language | Registered Users (Millions) |
|---|---|
| English | 48.6 |
| Spanish | 16.7 |
| French | 10.7 |
| German | 7.9 |
| Italian | 4.8 |
| Portuguese | 2.9 |
Source: Business of Apps June 2026 citing company data.
The catalog more than doubling from 121 to 260 courses in one year is Duolingo’s largest single-year expansion. AI-assisted course generation lowered the production time for new language content, enabling the scale-up. Over 100,000 foreign language teachers now use Duolingo in classrooms, according to Business of Apps.
The Duolingo English Test is priced at $20, versus $250 for competing certifications in countries like India and China. That price gap explains part of the platform’s growth in test-prep language learning markets.
Duolingo Valuation: From $21.7B Peak to $5.7B in 2026
Duolingo’s market cap peaked at $21.7 billion in 2025 before falling to $5.7 billion by April 2026 — a 73.7% decline. The drop came despite continued revenue growth and expanding margins. Investor reaction to the 15–18% FY2026 guidance triggered a multiple reset.
| Valuation Metric | Figure | Period |
|---|---|---|
| Valuation peak | $21.7 billion | 2025 |
| Valuation April 2026 | $5.7 billion | April 2026 |
| Valuation decline | −73.7% | 2025→April 2026 |
Source: Business of Apps June 2026 citing company data and VentureBeat.
The market had priced 40%+ perpetual growth into the 2025 peak. The 15–18% 2026 guidance forced a re-rate rather than reflecting a fundamental deterioration — Q1 2026 revenue still grew 27%, gross margin expanded 190 basis points, and the company generated $43.5 million in net income with $1.1 billion of cash on the balance sheet.
Duolingo User Statistics: Key Figures at a Glance
| Metric | Figure |
|---|---|
| FY2025 revenue | $1.037B (+38.6% YoY) |
| Q1 2026 revenue | $292.0M (+27% YoY) |
| Q1 2026 gross margin | 73.0% |
| Q1 2026 adjusted EBITDA | $83.4M / 28.6% margin |
| Q1 2026 net income | $43.5M |
| Q1 2026 cash | $1.1B, zero debt |
| FY2026 revenue guidance | +15–18% |
| FY2026 FCF guidance | Above $350M |
| MAU 2025 | 128.3M |
| DAU 2025 | 47.7M (+39.9% YoY) |
| DAU Q1 2026 | 56.5M (+21% YoY) |
| Paid subscribers Q4 2025 | 12.2M (+34% YoY) |
| Duolingo Max share (late 2025) | ~9% (~1.1M subs) |
| Cumulative downloads 2025 | 1.11B |
| Valuation April 2026 | $5.7B (−73.7% from peak) |
| Courses (2025) | 260 across 41 languages |
| Top registered language | English: 48.6M |
Source: Business of Apps June 2026; Duolingo Q1 FY2026 Shareholder Letter (SEC); SQ Magazine May 2026; Investing.com May 2026; TIKR.com May 2026.
The scoreboard reads three ways. On the business, revenue crossed a billion and margins expanded. On the users, daily engagement climbed while monthly reach flattened. On the market, the stock lost nearly three-quarters of its value on guidance, not fundamentals. Explore more language learning statistics and study resources to compare Duolingo against other platforms.
FAQ
How much revenue did Duolingo make in 2025?
Duolingo posted $1.037 billion in FY2025 revenue, up 38.6% from $748 million in 2024. This was the first time the company crossed $1 billion in annual revenue. Subscription revenue accounted for around 83% of total.
How many daily active users does Duolingo have?
Duolingo had 47.7 million daily active users in 2025, up 39.9% from 34.1 million in 2024. Q1 2026 daily active users reached 56.5 million, a 21% year-on-year increase. Full-year 2026 guidance sits at 20% DAU growth.
How many people pay for Duolingo?
Duolingo had 12.2 million paid subscribers by Q4 2025, up 34% year-on-year from 8.0 million in 2024. About 9% of paying users were on the higher-priced Duolingo Max tier by late 2025, roughly 1.1 million subscribers.
Why did Duolingo’s stock price drop in 2026?
Duolingo’s market cap fell from $21.7 billion in 2025 to $5.7 billion by April 2026, a 73.7% decline. FY2026 guidance of 15–18% revenue growth triggered a multiple reset from the 40%+ growth pace investors had priced in.
What is the most popular language on Duolingo?
English is the most-registered language on Duolingo, with 48.6 million registered users. Spanish ranks second at 16.7 million, followed by French at 10.7 million. The single most popular course is English for Spanish speakers.
Sources
https://www.businessofapps.com/data/duolingo-statistics/
https://sqmagazine.co.uk/duolingo-statistics/
